Video FAQ · Answer #6

Do you also do SEO? Is it included in the website?

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Short answer (TL;DR)

Every TopWebLA website ships with foundational technical SEO already baked in: schema markup, hreflang for bilingual sites, submitted XML sitemap, mobile-first design, PageSpeed 90+ optimization. For Enterprise clients we go deeper with keyword research, location pages, blog strategy, and Google Business Profile optimization. One honest caveat: SEO is a 6-12 month game — any agency promising page 1 in 30 days is lying.

Extended answer

SEO is split into two layers: technical (does the site give Google what it needs to crawl, index, and rank) and content (do you have the pages and words that match what people search for). We ship 100 percent of the technical layer in every tier. Content is tiered.

Technical SEO — included free in every tier:

- Schema markup. LocalBusiness, Service, FAQPage, BreadcrumbList, VideoObject where applicable. Google uses this to display rich results — stars, pricing, FAQ answers directly in search.
- hreflang pairs. For bilingual sites, reciprocal en-US + es-US + x-default declarations on every page. Correctly implemented so Google serves the right language.
- Submitted XML sitemap. We create sitemap.xml, submit to Google Search Console and Bing Webmaster Tools on launch day.
- Mobile-first responsive design. Google indexes the mobile version first; a desktop-only site literally doesn't exist to Google in 2026.
- PageSpeed 90+ on mobile. Core Web Vitals (LCP, CLS, INP) all green. This is a direct ranking factor.
- SSL / HTTPS. Automatic via Let's Encrypt.
- robots.txt, canonical tags, Open Graph meta tags for social sharing.
- Structured breadcrumb navigation.

Content SEO — tiered:

Essential ($797): title tag, meta description, H1, and 1 paragraph of SEO-aware copy on the homepage. That's it. For a 1-pager this is enough.

Pro Business ($1,997): titles, meta descriptions, and H1 structure on all pages. 1 service page per key service with 500-800 words optimized for the service + city combo (e.g., "web design Downey").

Deluxe ($3,497): everything in Pro, plus 3 location/service combo pages (e.g., "web design Downey", "web design DTLA", "web design Culver City"). Google Business Profile fully optimized.

Enterprise ($7,997): full keyword research (50-100 keywords mapped to pages), 10 blog posts written to capture informational queries, 10 location pages, Google Business Profile with Q&A, Posts, and review request flow.

What we promise, what we don't:

We promise: a technically perfect foundation. Our clients typically see their first indexed pages within 48 hours of launch, and first organic traffic within 2-3 weeks.

We don't promise: specific keyword rankings on specific dates. SEO is competitive, dependent on competitor behavior, Google's constantly-changing algorithm, and your backlink profile over time. Any agency promising "page 1 for [competitive keyword] in 30 days" is lying.

Ongoing SEO retainer?

We don't push one, but we offer one at $500-$1,500/month if you want ongoing content and link building. Most small businesses don't need this in year 1 — the Enterprise launch gives you enough runway for 6-9 months of growth without additional investment.

Ready to talk about your website project? Pricing is public, consultation is free.

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